Senior Designer: Lacy Kuhn
Designer: Crystal Lund
This project was a rebrand for Tony Robbins' Unleash Her Power Within program. UHPW is a transformational community that helps you find your light and address that inner feeling in your gut that says something is missing; to uncover the ways in which you could be living a more fulfilling life. It's a 10 week experience rooted and backed by 45 years of proven results through the leader of self growth, development and success, Tony Robbins. The project involved a new logo, type palette, color scheme, patterns, campaign, social media assets, website, wayfinding, and physical materials.